Publishing is a spectrum — from what lives inside you to what gets seen.
I help creative entrepreneurs build clarity, rhythm and resonance across that online spectrum.
Hi, I’m Amanda Hinton. You can learn more about me here — but I’m more interested in what you’re working on, and how we can bring it to life.
Come Explore the Spectrum
You’ve got the ideas — now you need a rhythm that makes them real.
We’ll bring structure to your creative output using publishing frameworks, audience insights and your own internal data.
Explore: Substack Signal Scan
You don’t just need strategy — you need a spectrum.
The Publishing Spectrum is my bestselling newsletter and strategy studio: a home for thoughtful essays, data-based clarity and rhythm-centered publishing in the new media landscape. It’s where we unpack what sustainable growth looks like on Substack — and how to publish with trust, precision and your full creative integrity.
Explore: The Publishing Spectrum • Studio Library • Publishing Labs
Your voice is a body — it needs care, not just output.
These are spaces for writing, reflection, and somatic recalibration. Prompts, signals, and quiet clarity for the part of your work the internet can’t see.
Explore: Inner Work • Somatic Sessions
About Amanda
I'm a publishing strategist, essay coach and creative companion helping people build rhythm across the full spectrum of their work — from the inside out.
For nearly 20 years, I’ve worked behind the scenes with bestselling authors, editors and creative entrepreneurs to shape what gets seen and how it gets shared. My work lives at the intersection of clarity, cadence and care.
Not sure where to start? Try one of these.
A quick introduction to the data patterns I’ve discovered during my Substack data audits.
A guided PDF workbook that helps you build and evolve your ideal reader persona — so you can write with more resonance, purpose and clarity. This isn’t a dry marketing exercise. It’s a reflective, intuitive and strategic tool built for writers who want to write for someone, not just into the void. Buy now.
(In Beta For Paid Subscribers of The Publishing Spectrum) A place to practice putting your storytelling, intuition and intentional publishing together in a Circle community.